After years of working and travelling extensively with several distinguished photographers, Baud set out to find his own voice. After much experimenting he has developed a unique and technical practice, shooting large format, 10x8 paper negatives, resulting in images with a distinctive texture and colour palette. Baud is fascinated by photography’s inherently complicated relationship with authenticity. His work often explores the area between fact and fiction, representation and imagination.
Baud has exhibited in the UK and abroad, notably in the National Portrait Gallery for the Taylor Wessing Portrait Prize in both 2017 and 18. He was all selected for their People’s Choice Award in 2017. He has presented two solo exhibitions for Peckham 24 in 2018 and 19, and part of a group presentation at Photo London for Art on a Postcard. He has worked with a number of fashion brands including JW Anderson, Burberry, Paul Smith and has been commissioned to shoot for numerous international publications including the Wall street journal in New York and Financial Times in London.